Some Coffee

The Challenge & Solution: As a coffee lover, when Some Coffee Roasters approached me for helping designing and creating their brand I couldn’t say no. I worked with the team create a logo that felt as smooth as their coffee. After developing their new wordmark, I helped the team create compelling packaging for their initial launch of single pour-over coffee packs. I developed a modern and minimal packaging system that focused on their soft color palette, dripping essence and innovative product offering.

Unique brew experience

I explored the idea of pushing a high-end brew experience that a consumer can achieve by themselves at home. Giving space for abstract coffee bean illustrations allows the induvial experience of each cup of coffee to shine through.

Concept | Design | Art Direction | Packaging | Branding |

Concept | Design | Art Direction | Packaging | Branding |

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